I am interested in implementing a loyalty program for my...

I am interested in implementing a loyalty program for my business, and I am seeking suggestions for the various discounts to provide. Our {product/service} caters to {target audience}, and we aim to encourage {repeat purchases/customer referrals/social media engagement/etc.}. Could you please generate a list of discount ideas that would effectively drive engagement from our {target audience} and be suitable for a loyalty program?